Some of the GAA’s top stars were in Dublin today to launch the Ariel Championship Bright official GAA on-pack promotion.

Dublin footballers Jason Sherlock and Ciaran Whelan and Cork hurler Tom Kenny and Cork footballer James Masters were announced as Ariel Championship Bright Ambassadors for the summer promotion. Ladies Football All Star Gráinne Nulty from Meath and Wexford Camogie captain Mary Leacy also attended the launch event.

Sherlock and Whelan will be meeting fans at Dunnes Stores in Blanchardstown and Swords on Saturday 28th July while Kenny and Masters will be in the Bishopstown Court Dunnes Stores, Cork on the same date.

This is the second year Ariel has partnered the GAA for an official GAA promotion. Ariel will be giving away exclusive GAA towels as part of an on-pack promotion.

GAA President Nickey Brennan said, “We are pleased to have Ariel on-board again this year for this official GAA summer promotion. The GAA is delighted to be working with top brand names who provide added value for GAA fans through promotions like this one. I am sure that this year’s collaboration with Ariel will be just as successful as last years.”

Hopefully, Uachtarán Nickey is correct. But, with the kind of 'Summer' we've been having so far, maybe fans will have more use for the towels on holidays abroad.


Dipping their toes in it ... or waiting till their boat comes in... Mary Leacy, Wexford's camogie captain and Meath footballer, Gráinne Nulty.


Hi,Ho! Hi, Ho! ... It's off to launch we go ...


We thought the managers were kidding when they said 'no sun holiday this year'... Tom Kenny (Cork), Ciarán Whelan (Dublin), James Masters (Cork) and Jason Sherlock

Pictures by Sportsfile